Experience salon-quality results at home with Laifen's powerful, fast-drying hairdryers, designed for all hair types. Our innovative range of ionic, high-speed hair dryers delivers smooth, frizz-free finishes - perfect for daily styling in South Africa.
Is there a difference between cheap and expensive hair dryers?
The key difference between cheap and expensive hair dryers lies in the airflow control, heat consistency and product quality (i.e. quality of the build). Premium hairdryers, such as Laifen, deliver temperature control and consistent strong airflow - helping to protect your hair. Cheaper more traditional hair dryers rely on high heat, which in turn creates frizz and damage.
How many watts is a good hair dryer?
Our Swift Premium and Swift Special range are rated at 1500W - ensuring a powerful blowdry. See our hairdryer comparison guide here
What brands of dryers are the most reliable?
Laifen Swift high-speed hair dryers are designed to last for up to 16 years based on regular, daily use of approximately 10 minutes per day.
Laifen also guarantees a 2 year warranty on our premium hairdryer ranges, as well as a locally based warehouse and customer care team.

