Shop from R1,899

Brush Your Teeth the Right Way

The Laifen Wave is the world's first electric toothbrush to combine oscillation and vibration for an effortless, superior oral cleaning experience.
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shine bright

SE Lite in Glossy White

Salon level blowdry, without heat damage. Shop at R2,199
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Why Choose Laifen?

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    The World's No. 1 High Speed Hairdryer Brand*

    The Swift means faster, lighter, smarter hair care for all hair types. Delivers an unprecedented level of airflow to dry your hair 3x faster than traditional hairdryers, while avoiding the use of excessive heat.
    *Data source: Amazon, indep. websites & offline channels

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  •  

    Recommended by Dentists

    “After using the Laifen Wave electric toothbrush I realised that my brushing technique and technology is way out of date.   The Laifen Wave is the first toothbrush to combine both sonic and oscillation technologies… and for me, has changed the game.”
    Dr Marc Sher, Specialist Dentist Enamel Clinic, Cape Town

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  •  

    "The Toothbrush Zenith" - Best Inventions of 2024, TIME magazine

    The Wave is the world's first electric toothbrush to combine vibrations
    (up to 66,000/min) with a 60°
    oscillating motion. This provides
    a dentist-recommended "Bass"
    brushing technique for unparalleled
    oral care and clean.

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